Knowledge Base

Technical Insights.

Our thoughts on scaling products, architecting for the cloud, and building high-performance engineering teams.

StrategyMar 24, 2025

Why we build MVPs in 6 weeks, not 6 months.

The most dangerous thing for a startup is waiting too long for market feedback. Here's our framework for radical scope reduction — how we identify the one hypothesis worth testing and ship a product around it before your runway runs out.

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EngineeringApr 10, 2025

Scaling React Native to 100k+ Users.

Performance optimization isn't just about speed — it's about trust. A walkthrough of how we tackled JS bridge bottlenecks, list virtualization, and offline-first architecture in a live B2B app that couldn't afford downtime.

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DesignMay 2, 2025

Why your SaaS dashboard is killing conversions.

Most B2B SaaS products are designed for the person who built them, not the person who buys them. We break down the five UX patterns that silently destroy activation rates — and what we changed in our own client work to fix them.

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